Skip to main content

Your routine

Internal title Beauty trends US

Target country United States of America

Survey running date 10 March 2022, 10:14 (GMT, London) - 16 March 2022, 22:19 (GMT, London)

Completed
Show:
Routes:
Sort responses by:
Your routine

Your routine

Message card
This is a short survey about your beauty/grooming routine and should take no more than 5 minutes to complete.
Q1

How often do you purchase products in the following categories?

Haircare
Monthly
41%(811)
Makeup
Never
35%(692)
Skincare
Monthly
34.6%(683)
Shaving
Monthly
32.3%(639)
Q2

On average, how much do you spend on beauty/grooming products per month?

Q3

Where are you most likely to shop for the following types of beauty/grooming products?

Fragrance
Department store
32.5%(636)
Shaving
Supermarket
25.8%(504)
Haircare
Supermarket
24.6%(481)
Makeup
Department store
20%(391)
Q4

How often do you typically try a beauty or grooming brand that you’ve not used before?

Q5

Do you follow/interact with beauty/grooming brands on any of the following platforms? Select all that apply.

Q6

What type of content are you most interested in seeing from beauty/grooming brands? Please rank in order of interest.

Q7

Which of the following is most likely to persuade you to try a new beauty/grooming product? Please rank in order of persuasiveness.

Q8

Do you take any of the following factors into consideration when choosing a beauty or grooming brand? Select all that apply.

Q9

Approximately how much time do you spend on beauty/grooming each day?

Q10

Approximately how many products are part of your daily beauty/grooming routine?

Q11

Do you do any of the following beauty/grooming treatments at home? Select all that apply.

Q13

Which of the following terms do you find most attractive when it comes to beauty/grooming products? Choose your top three.

Q14

Do you have any beauty/grooming needs or wants that you don’t feel are currently being met by brands?

0Answer filters

Click answers to apply

0Demographic filters