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Your habits

Internal title UK Media Consumption Report 2021

Target country United Kingdom

Survey running date 12 May 2021, 14:53 (BST, London) - 12 May 2021, 16:44 (BST, London)

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Your habits

Your habits

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Please be advised that this survey, covering your media consumption habits, should take no more than 7 minutes to complete. First, we'd like to ask you about TV viewing...
Q1

On an average day, how long do you spend watching LIVE television? (i.e. not on-demand TV)

Q2

On an average day, how long do you spend watching on-demand TV from streaming services (such as Netflix or BBC iPlayer?)

Q3

Which types of programmes do you watch most frequently?

Q4

Which of these paid-for TV streaming services do you/your household currently subscribe to?

Q5

Which of the following TV on-demand services do you regularly use?

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Now we'd like to know about your listening habits...
Q6

How often do you listen to each of the following?

Audio book
Never
59.9%(598)
Podcast
Never
48.1%(481)
Radio
Daily
33.1%(331)
Streamed music
Daily
26%(260)
Q7

Please name your favourite radio station and podcast. Write 'N/A' if you don't have one

Respondent #1
Respondent #2
Q8

Which of these music streaming services do you regularly use?

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This section is about what you like to read...
Q9

How often do you read/visit each of the following?

Magazine website/magazine app
Never
42.6%(425)
Physical magazine
Never
37.9%(378)
Physical newspaper
Never
36.7%(366)
News website/news app
Daily
33.7%(336)
Q10

Do you have any paid-for content subscriptions?

Q11

Name your favourite publications. Write 'N/A' if you don't have one

Respondent #1
Respondent #2
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This is the last section and it's about your social media and gaming habits...
Q12

On average, how often do you use these social media platforms?

Clubhouse
Never
84%(837)
Twitch
Never
77%(767)
LinkedIn
Never
61.4%(612)
Facebook
Daily
55.9%(557)
Q13

On an average day, how much time do you spend on social media?

Q14

On an average day, how much time do you spend playing games on a console, PC or mobile device?

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