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Banking partnerships (Attest Investigates – Fintech)
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We're going to ask you about financial partnerships. By 'partnerships' we mean when two or more financial companies join forces to offer you a product or service.
Q1
Which of the following do you currently have?
Q2
How likely are you to use a financial brand you haven't heard of before?
Q3
Now imagine the financial brand you haven't heard of before was partnered with another financial brand you did recognise. Would it change your likelihood to use them?
Q4
How much do you trust a product or service provided by a financial partnership?
Q5
Why do you trust financial partnerships more than products from standalone companies?
No responses
Q6
Why do you trust financial partnerships less than products from standalone companies?
No responses
Q7
How important is each of these factors when you're using a product from a financial partnership? Please rank the following, with 1 being most important.
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