Food survey
Internal title UK F&B survey June/July 21 (anti-obesity theme)
Target country United Kingdom
Survey running date 15 June 2021, 8:39 (BST, London) - 16 June 2021, 14:15 (BST, London)
Completed
1,000 / 1,000
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Message card
This is a survey about healthy eating and what might motivate you to make healthier food choices. Please answer honestly - there are no right or wrong answers!
Q1
How often do you do the following...
Cook from scratch
Most days
37.1%(370)
Eat unhealthy meals
Once or twice a week
32.2%(321)
Eat unhealthy snacks
A few days a week
28.1%(280)
Eat unhealthy snacks
Most days
27.6%(275)
Grid - Single choice
Q2
Which of the following government proposals to tackle obesity do you support? (select all that apply)
Multiple choice
Q3
How much are your food choices influenced by front-of-pack nutrition labelling?
Single choice
Q4
How likely is changing the cost of food to effect your purchasing behaviour?
Healthy foods becoming more affordable
Very likely
39.5%(394)
Unhealthy foods becoming more expensive
Somewhat likely
39.2%(391)
Healthy foods becoming more affordable
Somewhat likely
36.8%(367)
Unhealthy foods becoming more expensive
Very likely
22.8%(227)
Grid - Single choice
Q5
If a manufacturer reformulated a product to make it healthier, would it change your likelihood to buy it?
Single choice
Q6
To what extent do you agree or disagree with the following statements?
I'd be willing to accept some change in taste for a healthier product
Somewhat agree
46.3%(462)
Offers and promotions would encourage me to buy healthy foods
Somewhat agree
44.7%(446)
Food manufacturers must take action against obesity
Somewhat agree
42.8%(427)
Supermarkets must take action against obesity
Somewhat agree
39.3%(392)
Grid - Single choice
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0Demographic filters
Country & language
United Kingdom in English
Age
18 - 2415%
25 - 3420%
35 - 4424%
45 - 5422%
55 - 6419%
Gender
Male49%
Female51%
Home Region
North East5%
Yorkshire & Humber9%
East Midlands8%
East of England9%
South East13%
London13%
South West9%
Wales5%
West Midlands9%
North West12%
Scotland8%
BETA
This is the new beta statistical significance test, where you can compare responses for two groups to check if any of the results are statistically significant.
Statistically significant means that your finding is not due to chance and that you can be confident that a different sample would respond in the same way.
Read this article if you want to understand more about statistical significance testing.